
A Bachelor of Arts (BA) in Business English combines strong English language skills with core business knowledge, preparing graduates for global careers in marketing, communications, management, and international relations by teaching professional communication, intercultural competence, critical thinking, and business acumen for roles in multinational companies, tourism, and diplomacy. Programs focus on English for specific purposes, from writing emails and reports to leading meetings, alongside modules in finance, marketing, and strategy, often offering internships or study abroad options. What You'll Learn Advanced English Proficiency: Mastering written and oral communication for professional, business, and academic contexts. Business Fundamentals: Core concepts in management, marketing, HR, finance, and international business. Intercultural Communication: Skills to work effectively in diverse, multicultural environments. Critical & Digital Skills: Analyzing problems, digital literacy, and applying knowledge creatively. Career Opportunities Graduates are prepared for roles in: Corporate Sector: Marketing, PR, Sales, Human Resources, Customer Relations, International Affairs, Content Creation. Hospitality & Tourism: Hotels, Airlines, Tour Operations, Translation. Media & Communications: Broadcasting, Advertising, Writing. Government & Diplomacy: Embassy roles, International Relations. Program Features Integrated Approach: Blends language studies (literature, linguistics) with business modules. Practical Experience: Often includes mandatory internships (e.g., 4-month placements) and study abroad opportunities. Global Focus: Prepares you for multinational environments and global economic changes.